Running An eCommerce Website ? Make It SEO Friendly
If you are planning an eCommerce website or already have put it in the loop, I would like to suggest you that it's quite tough to sustain it. The only concern what I m looking is the growing competition and need for search engine visibility. This is the era of ecommerce with the online majors eBay and Amazon as the top players. Now people across the world find it comfortable and easy to shop online. This is why you need to be more competitive and visible in the market. Lets find out a few major points you need to keep in mind while designing an ecommerce store or a website.
Make It Interactive And Engaging : If you are a web development professional, don't plan a website that acts just as a container to contain images and text but make it innovative. If your purpose is to attract more visitors to your store you have no option left but to add components that can engage more buyers. Keep the page load time low to prevent bounce rate. You are already informed that no one wants to have date with round circles after clicking the call to action buttons. Make sign up and subscribing process easy so that users can find it easy to proceed with the process.
Keep Panda In Mind: Since Ecommerce web development is content centric process, having panda in mind is the best thing you can do. You may keep a number of things in mind. While writing content for the products, make sure that you write only one description per product. Say a clear 'no' to template product descriptions. Develop unique content for every product and also for the category section. It isn't either a bad idea to consider a blog to promote your website. It is perfectly a great idea to filter your content against any error and mistake.
Keyword Stuffing : The Big Kick : So what's the big deal? Yes it is. If you want to rank your page against particular keyword, you need to work on a number of components together rather stuffing keywords abruptly. If you stuff excessive keywords in your title, description, title and ALT, Google will easily get an idea that the website is meant for the search engines and not for the users. This is why I will suggest you not to stuff the keywords but to put sensibly where you find it suitable. These are the major factors that need to be considered designing a website proposed for e-commerce purpose.